The Secret to Giving Great Feedback

Effective feedback is specific, actionable, and delivered with a positive mindset.
by Christian Nwachukwu
September 21, 2023
Discover the secret to giving great feedback: be specific, focus on behavior, use timely insights, and follow up.

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Effective feedback is the cornerstone of personal and professional growth. It can inspire, motivate, and guide individuals towards their goals when delivered correctly. Misstep and it can demotivate, dishearten, and cause confusion. Here’s the secret to giving feedback that makes a positive impact:

1. Start with a Positive Mindset

Feedback should be given with the intent to help, not harm. Before giving feedback, ensure your motives are in the right place. Approach the conversation with empathy and a desire to see the individual succeed.

2. Be Specific and Actionable

Avoid vague statements like, “You need to do better.” Instead, provide clear examples and actionable steps. “Your report could be improved by including more data-driven insights” is specific and points the way forward.

3. Focus on the Behavior, Not the Person

Feedback should target actions, not personality traits. Saying, “You didn’t prepare well for the meeting,” is preferable to “You’re always so disorganized.”

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4. Use the ‘Sandwich’ Technique

Frame your feedback by starting with a positive remark, followed by constructive criticism, and conclude with another positive note. This technique softens the impact and reinforces that strengths are also recognized.

5. Ensure It’s Timely

Feedback is most effective when it’s fresh. Addressing an issue or highlighting a success right after it happens will make your feedback more relevant and easier to recall.

6. Engage in Active Listening

After sharing your feedback, give the other person a chance to respond. Listen without interrupting, and ensure you understand their perspective.

7. Keep It Private

Feedback, especially constructive or negative, should be given privately. This respects the individual’s dignity and prevents unnecessary embarrassment.

8. Ask for Self-Assessment First

Before diving in, ask the individual how they think they did. This encourages self-reflection, and often, the individual will identify areas of improvement themselves.

9. Avoid the ‘Feedback Overload’

Limit feedback to two or three main points during a session. Overloading can be overwhelming and counterproductive.

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10. Establish Regular Feedback Sessions

Instead of waiting for annual reviews, establish a routine of regular check-ins. This keeps everyone aligned and aware of how they’re performing.

11. Follow Up

Feedback should not be a one-off event. Check-in after your discussion to see how they’re progressing and if they need any further clarification or support.


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